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#1 Natural Cookie Dough Brand in the U.S.*

Bite into Breakfast Bliss with our new Breakfast Biscuits, available in select stores and Amazon.

Take $1.00 OFF Sweet Loren's Cookie Dough at a store near you.

Style Guide

Typography

S1: Cookie dough that checks every box


S2: Cookie dough that checks every box


S3: Cookie dough that checks every box


S4: Cookie dough that checks every box


S5: Label & Button Style

Button: add to cart

P1: This is paragraph text which should be used for the majority of all text content on the page. Inline links, which look like this, may be added to paragraph text using the link icon.


P2: This is paragraph text which should be used for the majority of all text content on the page. Inline links, which look like this, may be added to paragraph text using the link icon.

Color Palette

The global system for colors used throughout the digital applications.

Primary Palette

Sweet Loren’s Pink

#E21B77
Used for buttons, text links, clickable elements, and logo

Dark Gray

#13293C
Used for text on majority of site

Pale Beige

#FFFCF6
Used for page background color

White

#FFFFFF
Used for text on dark background/images, button text, icons

Secondary Palette

Chocolate Chunk (CC)

#2F75C6
Used for elements related to Chocolate Chunk products

Sugar Cookie (SC)

#C44760
Used for elements related to Sugar Cookie products

Fudgy Brownie (FB)

#8A2A2B
Used for elements related to Fudgy Brownie products

Birthday Cake (BC)

#E793B7
Used for elements related to Birthday Cake products and Divider Lines

Toggles (Dropdown)

Inactive
Headline style: Label Text Color: Dark Gray Blue Divider Size: 1.5px Divider Color: Birthday Cake Spacing: 16px

Dropdown
Body text: P1 Text Color: Dark Gray Blue Spacing: 8px

Focused
1px border around on tabbing Color: Sweet Loren’s Pink

Iconography

The global system for smaller UI components used
throughout the digital applications.
Design Asset Folder

Iconography



Primary Buttons

Secondary Buttons

Arrow Button Styles


Text Links

OG Image

Dropdowns




Input Fields


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Product Cards

Quantity

Radio Buttons


Checkbox


Pagination

Divider line


Review Stars